CREATIVE

 

CREATIVE MARKETING

“Creative” is a term used to define the creative aspect of marketing. This would include things like content and copy, arts and graphic design, and brand messaging. Essentially “creative” is the material used to generate interest, leads, and ultimately sales. We like to break creative down in two categories: Graphic Design and Branding/Rebranding:

 

BRANDING & REBRANDING

Creative Marketing Services

Branding is another form of creative marketing and it doesn’t just encompass the visual identity of a brand (i.e. logos, company colors, other company visuals). Branding or rebranding (if you need to revamp your company/organization/business image) is the process of creating a valuable identity and persona in the minds of the consumer or audience. Elements of branding in which we specialize are:

  • Brand Name

  • Brand Concept

  • Brand Visual Identity

  • Brand Emotional Identity

  • Brand Public Image and Reputation

  • Brand History

  • Brand Value/ Market Positioning

  • Brand Recognition and Awareness

  • Brand Promise

  • Brand Loyalty

  • Brand Advocacy

 

GRAPHIC DESIGN

Creative Marketing Services

Graphic design is visual communication. It includes original/custom artwork in the way of advertisements, logos, imagery, visual branding elements symbols, and words/typography, to create an overall message. Types of graphic design we specialize in, include:

  • Art & Illustration

  • Marketing & Advertising Graphic Design

  • Visual Identity/Branding Graphic Design

  • Environmental Graphic Design

  • Packaging Graphic Design

  • Publication Graphic Design

  • Interface Graphic Design

 
 

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